Brad Stauffer

Stauffer image

Brad Stauffer

Director of External Relations

MPA, University of Kansas, 2003
BS, Radio/TV, Kansas State University, 1982

I have had a diverse career beginning in news and sports broadcasting, but the majority of my professional life has been associated with school public relations and communications. It's gratifying to work in a field where the outcomes can directly affect the quality of educational opportunities for young people. I love the mission of education. It truly is the great equalizer in life.

I'm proud to work for an organization whose official mission so perfectly aligns with my own personal and professional goals: "The College of Education and Human Sciences is dedicated to enhancing the lives of individuals, families, schools and communities and to strengthening the relationships among them."

My experience includes strategic planning for communications (including focus group and survey research), bond campaign planning and execution, writing for a variety of audiences and communication channels, video production, project management, governmental relations (lobbying), media relations, personnel management, crisis communications, public speaking, publication development and relationship management.

I am accredited in public relations (APR) through the universal accreditation board, have completed a 32-hour FEMA course in emergency management, and in 2017 received certificates of completion for training in public participation planning and techniques. I'm a doctoral candidate in educational studies through the Department of Educational Administration at Nebraska and expect to earn my degree in May of 2018.

Areas of Expertise:

    Early childhood advocacy
    Public relations
    Media relations
    Crisis communications
    Project management
    Relationship management

Professional Highlights

2013-present, Director of External Relations, College of Education and Human Sciences, University of Nebraska–Lincoln2009-2012, Director of Communications and Associate Executive Director, Colorado Association of School Boards2005-2009, Senior Account Executive, Security Benefit1989-2005, Communications Specialist and Director of Communications, Topeka Public Schools1986-1989, sports anchor/reporter, WIBW Radio/TV1984-1986, sports anchor/reporter, WOI-TV1983-1984, sports anchor/reporter, KLDH-TV (now KTKA)1982-1983, news and sports director, KKOY/KQSM Radio1981 and 1982, football sideline reporter, Kansas State Sports Network (WIBW)1980-1982, student assistant, Kansas State University Sports Information1979-1980, announcer, KVOE radio
National School Public Relations Association (NSPRA)Nebraska School Public Relations Association (NebSPRA)Colorado School Public Relations Association (CoSPRA)Council for Advancement and Support of Education (CASE)National Association for the Education of Young Children (NAEYC)International Association of Public Participation (IAP2)